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Web Consultation
PROFESSIONAL EXPERIENCES

CMS Implementation Specialist

DealerOn, Inc

March 2024 to September 2024

  • Optimized website performance by implementing SEO best practices and improving page load times

  • Created visually appealing web designs that aligned with brand guidelines and user experience principles

  • Performed quality assurance testing on websites to identify bugs or inconsistencies before launch

  • Migrated legacy websites onto modern platforms while preserving existing functionalities

Digital Content Specialist

Verizon

October 2021 to September 2023

  • Refined content used in these tools to increase customer self-serve issue resolution and thereby reduce contact / call-in rates.

  • Created and managed engaging digital content across multiple platforms, including websites, social media channels, and email campaigns

  • Optimized website content for search engines (SEO) to improve organic rankings and increase visibility

  • Collaborated with web developers to ensure proper implementation of on-page SEO elements (meta tags, headers, alt text, etc.)

Website Coordinator / Front End Developer

World Wildlife Fund

April 2021 to July 2021

  • Maintained content on the WWF website using content management systems as well as coding in HTML, CSS and JavaScript.

  • Tracked site statistics using Google Analytic and generated monthly reports for managers and department heads.

  • Attended meetings as a representative of the Web Team as subject-matter expert in web applications to offer advice on best practices in updating the website.

Web/Digital Specialist

Zero to Three

May 2019 to November 2019

  • Reviewed and reported on web and email analytics to inform future decision making.

  • Reviewed existing web content plans and current positioning to differentiate strategies while complying with organization standards.

  • Spearheaded cross-functional teams in optimizing content on the company’s websites and micro-sites with a web content management system.

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Web Content Specialist / Technical Lead

Department of Veteran's Affairs, Veterans Health Administration

February 2017 to December 2018

  • Updated web pages using HTML code and deployed maintenance/outage alerts using CSS code for the My HealtheVet website.

  • Subject Matter Expert in Liferay content management system for the Web Content Strategy Team and lead team meetings for clients and shareholders.

  • Troubleshot and resolve web development and other technical issues, conducting tests to diagnose 404 errors and ensure Section 508 compliance.

  • Monitored and reported monthly performance and user interaction metrics across websites and newsletters, using Google Analtics

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Web Content Producer

The USO 

July 2013 to November 2016

  • Established a standard operating procedure for ensuring website compliance with Section 508.

  • Executed administrative duties in Adobe Experience Manager and Ektron CMS, including performing user maintenance, synchronizing folders, and setting permissions.

  • Managed content on main USO site and micro-sites using content management systems as well as coding in HTML, CSS and JavaScript.

  • Tracked usage and page statistics using Google Analytic; and generated monthly reports for managers and department heads.

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